Bagboy
Branding / Freelance
2025
Na luzie (PL) - at ease (ENG).
Bagboy is a brand of vacuum storage bags and kitchen accessories created by two friends from Kraków. From the very beginning, the goal was to reflect their personality — friendly, down-to-earth, and easygoing.
To capture that spirit, I developed a playful character wearing a backwards cap, paired with humorous typography and a bold, vibrant color palette. The visual identity brings a sense of fun and approachability to everyday kitchen essentials, turning practical products into a brand with real personality.