Holistic coaching
Visual identity
2022Holistic coaching focuses on the whole person—physical, emotional, mental, and spiritual. It’s about creating balance and long-term growth, not just solving problems.
The first concept aimed to reflect this through a calm, delicate, and organic visual system—something that evokes a sense of inner peace and the quiet transformation that comes from working with a holistic coach.
The second concept took a more dynamic and optimistic approach, inspired by growth and forward movement. The logo itself is open to interpretation: a blooming flower, an inner star, or an abstract shape that suggests motion and change.
Logo evolution.
Second concept: